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The Healthcare Clinic Google Ads Audit tool that lowers your CPA and raises your ROAS.

Sign up, connect your account, see every issue in 5 minutes. Adtunez is the automated Google Ads audit tool for healthcare clinics — dental, fertility, dermatology, women's health, digestive, surgical care, veterinary. Healthcare patients search differently. CPAs swing wildly by service. A dental implant lead costs $300; a routine cleaning $25. Mixing them in one campaign is a budget leak. Adtunez audits daily, ranks by dollar impact, and shows you the changes that lower CPA and raise ROAS — in a single-window dashboard, never touching your account.

22+
clinics audited
$2.3K
avg. monthly waste found
Daily
audit cadence
Curious how much your account might be wasting before connecting? Try the PPC waste calculator for a 60-second estimate.
How the audit works

Sign up. Connect your account.
See your audit in 5 minutes.

Adtunez is automated. No sales call, no onboarding workshop, no services contract, no agency relationship. Three clicks from signup to seeing every leak in your healthcare clinic Google Ads account, ranked by dollars.

01

Sign up

Email + password. 30 seconds. No credit card required for the 15-day free trial. No "talk to sales" gate. No demo call required to see the product.

02

Link your Google Ads

One-click Google OAuth connects your MCC or single account in read-only mode. We never push changes, never edit campaigns, never touch your bids.

03

See your full audit

Within 5 minutes the first scan completes. All 13+ issue checks pre-populated. Every issue ranked by absolute dollars wasted. Drill into any one to see the offending campaigns.

04

Daily re-scans forever

From day one onward, Adtunez re-audits your account every 24 hours. New issues appear within a day, not a quarter. The dashboard refreshes automatically.

After step 3 — one screen, every issue

Adtunez Account Issues view showing all 13+ Google Ads audit checks for Healthcare Clinics businesses, ranked by dollar impact

Every issue category, every affected campaign, every dollar at stake — surfaced in a single view. Click any issue to drill in. Click the screenshot to view full size.

Single window solution

Every healthcare clinic account, every issue,
one screen.

Whether you run a single Google Ads account or audit campaigns across 50+ healthcare clinic clients, Adtunez gives you a single-window dashboard. Issue counts, dollar impact, ROAS, CPA, conversion deltas — all visible at once. No drilling into individual accounts to spot trouble.

The Adtunez dashboard shows every linked Google Ads account in one row-per-account view. Issue count column tells you which healthcare clinic accounts need attention right now. Cost, ROAS, conv-rate, and CPA columns let you spot which accounts are trending well and which are bleeding budget.

For agencies and in-house teams managing multiple healthcare clinic brands or locations, this single-window view replaces the workflow of opening 30 Google Ads tabs every Monday morning. The accounts that need attention surface themselves — you don't go looking for them.

  • Issue counts per account — sort to find the worst offenders
  • Cost, ROAS, CPA, conv at the account level — trend over time built in
  • Click any account to drill into its full issue list ranked by dollars
  • Period comparison view — vs last month, last year, or any custom date range
Adtunez multi-account dashboard auditing Google Ads accounts for Healthcare Clinics businesses with issue counts, budget, cost, ROAS and conversion data per account in a single screen
Adtunez period comparison view showing trend deltas across cost, clicks, impressions, CPC, ROAS, cost-per-conversion and conversions for multiple Healthcare Clinics Google Ads accounts

Period comparison view shows every metric trending up or down on every account in your portfolio. Cost, clicks, impressions, CPC, ROAS, cost-per-conversion, conversions — with absolute change AND percentage delta against the period of your choice.

Switch comparison from a dropdown: Previous Period, Same Period Last Month, Same Period Last Year, or Custom Range. The whole grid recomputes instantly. Especially valuable for healthcare clinic accounts where seasonality matters or where MoM growth needs context.

See the period comparison feature in detail →

Why daily audits matter for healthcare clinic

Healthcare PPC is its own sport. Audit it correctly, daily.

Healthcare campaigns deal with HIPAA-conscious targeting, restricted ad copy, and patient acquisition costs that swing wildly by specialty. A dental implant lead might cost $300; a routine cleaning lead $25. A LASIK consultation $400; a glaucoma screening $40. Mixing them in one campaign or letting Smart Bidding average the CPA is a budget leak waiting to happen.

On top of that, healthcare customers research extensively before clicking. Missing campaign assets — logos, descriptions, ad images, business names — crush CTR especially hard in healthcare because trust signals matter more than in any other vertical. A campaign with 5 of 9 required assets will quietly underperform a campaign with all 9 by 30-40% on CTR alone, inflating CPC across the board.

Adtunez audits all of it daily. Sign up, connect your Google Ads account, and within 5 minutes you have a ranked view of every CPA imbalance, every missing-asset campaign, every ad group with diluted intent. 5-minute signup. 13+ checks. Daily monitoring. No agency, no services.

01

Specialty CPAs averaging out the truth

When dental implants ($300 CPA) and cleanings ($25 CPA) share a campaign, Smart Bidding optimizes for the average — underbidding implants and overbidding cleanings. Daily audit catches the pattern by surfacing the device-CPA and ad-group CPA distributions.

02

Trust assets missing on healthcare ads

Healthcare patients will not click without seeing the logo, business name, full description, and ad images. Missing assets crush CTR by 30-40% and inflate CPC across the campaign — not just the one ad. Audit ranks campaigns by completion percentage.

03

Top landing page drift on service pages

Your /dental-implants page driving 7% conv rate quietly losing volume while spend continues elsewhere. We surface conv rate and CPC by URL so you can shift to winners and stop funding under-performers.

What the audit catches in healthcare clinic accounts

Six audit checks specific to your vertical.

Hover (or tap) any screenshot to zoom in. These are the exact issue views Adtunez surfaces in the dashboard within 5 minutes of signup — ranked by absolute dollar impact, ready to act on.

Cost reduction
01  ·  Device CPA Imbalance

Specialty CPA imbalances by device

A dental implant search on mobile vs desktop can have 3× different CPAs. Adtunez surfaces every campaign where the gap exceeds 25% with exact dollar impact and recommended bid-modifier action so you can fix the same day.

Adtunez healthcare clinic Google Ads audit screenshot showing device cpa imbalance
Growth opportunity
02  ·  Top Performing Landing Pages

Best service page drifting on conversions

Your top-converting service page (say, /dental-implants) quietly losing conversions while spend continues elsewhere. Adtunez surfaces conv rate and CPC by landing page URL ranked by total spend, so you can rebalance to winners.

Adtunez healthcare clinic Google Ads audit screenshot showing top performing landing pages
Quality issue
03  ·  Missing Campaign Assets

Trust signals your healthcare ads lack

Healthcare patients will not click without trust signals. Missing logos, business names, descriptions, and ad images crush CTR and inflate CPC across the campaign. Adtunez ranks every campaign by completion percentage with the exact missing assets listed.

Adtunez healthcare clinic Google Ads audit screenshot showing missing campaign assets
Cost reduction
04  ·  High Spend Keyword with 0 Conversions

High-CPC healthcare zero-converters

A healthcare keyword burning $500/month with zero conversions is often a policy or landing-page issue, not a bid issue. Adtunez surfaces every one ranked by absolute dollars wasted, with full campaign and ad group context.

Adtunez healthcare clinic Google Ads audit screenshot showing high spend keyword with 0 conversions
Growth opportunity
05  ·  Promote High-Converting Search Terms

Long-tail healthcare searches converting

Long-tail searches converting but never added as keywords. Adtunez surfaces every one with conversion rate, cost, and click data ready to be promoted to a high-intent ad group with controlled match types.

Adtunez healthcare clinic Google Ads audit screenshot showing promote high-converting search terms
Full account scan
06  ·  Complete Account Issues View

Every healthcare issue, ranked

The full Adtunez audit output. Every issue category, every campaign, every dollar at stake. Refreshed every 24 hours after you connect your healthcare Google Ads account.

Adtunez Account Issues page showing all 13+ Google Ads audit checks for Healthcare Clinic businesses, ranked by dollar impact
What the audit drives

Lower CPA. Higher ROAS.
Single window solution.

Every issue Adtunez surfaces maps to one of two outcomes: cost reduction (lower CPA) or growth opportunity (higher ROAS). Both compound over time. Both ranked by absolute dollars so you fix what matters most first.

Outcome 1

Lower your CPA

By pausing zero-converter keywords, fixing device CPA imbalances, removing high-CPA ad copy outliers, restoring missing campaign assets that crush CTR, and excluding PMax mobile app placements that waste impressions on Solitaire and CBS Sports.

  • • Zero-converter keyword detection
  • • Device CPA imbalance flagging
  • • Ad copy CPA outlier surfacing
  • • Missing assets that inflate CPC
  • • PMax app placement waste
Outcome 2

Raise your ROAS

By promoting high-converting search terms still hidden in your search-query reports, reallocating spend to your top-performing landing pages, surfacing converting long-tail not yet added as keywords, and rebalancing budget away from product budget dominators.

  • • High-converting search terms ready to promote
  • • Top landing page performance shifts
  • • Out-of-stock winners still advertising
  • • Product budget dominance rebalancing
  • • Long-tail conversion expansion

5 minutes from signup to your first ranked-by-dollars audit on the healthcare clinic account

The full healthcare clinic audit list

From dental to digestive health. We audit Google Ads for them all.

Whatever clinical specialty you are running Google Ads for, Adtunez applies the same 13+ audit checks. Sign up, connect, audit. Daily monitoring after.

Healthcare Clinic Dental Clinic Therapies Fertility Clinic Chronic Skin Health Dermatology Womens Hormones Digestive Health Hospital Surgical Care Psychiatry Veterinary Hospital Pediatric Clinic Cardiology Orthopedics Ophthalmology Urology
Audit tool vs hiring an agency

Why Healthcare Audit teams pick the audit tool first.

Adtunez doesn't replace agencies for everyone — some healthcare clinic brands genuinely need a managed-services partner. But for the audit work itself (finding waste, surfacing opportunity, ranking by dollar), the automated tool wins on speed, cost, and consistency.

Capability
Hire an agency
Adtunez audit tool
Audit cadence
Monthly or quarterly
Daily, automated
Time to first audit
2-4 weeks
5 minutes
Cost
$2,000-$10,000/mo retainer
$79/mo for 5 accounts
Setup work
Onboarding calls, contracts
One OAuth click
Account access required
Full edit / admin
Read-only
Issue ranking
Subjective / experience-based
Absolute dollars wasted
Multi-account view
Per-account spreadsheets
Single dashboard
Period comparison
Manual report
Built in, instant

Many healthcare clinic teams use Adtunez and an agency — the agency runs strategy, Adtunez catches the day-to-day waste between their reviews. They're complementary, not competitive.

FAQ

Common healthcare clinic audit questions, answered.

Is Adtunez HIPAA-compliant for healthcare audits?

We never store PHI or patient data. Adtunez connects to Google Ads with read-only OAuth and only sees campaign-level metrics (cost, clicks, conversions, keywords). PHI never enters our systems. For BAA requirements, contact info@adtunez.com.

How fast do I get my first clinic audit?

5 minutes typically. Sign up, OAuth into your Google Ads account, the first scan runs immediately. Every issue is surfaced and ranked by dollar impact on the first dashboard load. Daily re-scans run automatically after that.

Can dental practices audit a single Google Ads account on the cheapest plan?

Yes. The Starter plan ($79/month) covers up to 5 Google Ads accounts and includes all 13+ audit checks. 15-day free trial, no credit card required to start. Designed to be affordable for solo dental practices and small clinics.

Does Adtunez audit Performance Max for healthcare?

Yes. PMax-specific checks include mobile app placement waste (huge in healthcare PMax), product budget dominance, and asset-coverage gaps. Particularly useful for clinics running PMax for service-line expansion or new-patient acquisition.

Can the audit help with multi-location healthcare brands?

Yes. The Agency plan covers unlimited accounts with volume pricing for multi-location healthcare networks. Multi-account dashboard included so you can compare locations side by side, plus the period comparison view for tracking trends across the network.

Will the audit catch issues across different specialties in one account?

Yes. Adtunez audits each campaign and ad group separately. A clinic running ads for dental + dermatology + LASIK gets each audited individually, plus account-level checks like budget pacing and ad group keyword overload.

How is this different from hiring a Google Ads consultant?

A consultant audits once a month or quarter at $200-$500/hour. Adtunez audits daily, automated, at $79/month. The consultant is helpful for strategy and complex implementations. The audit tool catches the day-to-day waste between consultations — they are complementary, not competitive.

How does the audit raise our clinic ROAS?

By surfacing high-converting search terms ready to promote, reallocating spend to top-performing landing pages, and showing which service-line campaigns are generating the most patient inquiries per dollar. All three appear in the dashboard within 5 minutes of connecting.

Ready when you are

Start your 15-day free trial.
See every leak in 5 minutes.

Sign up, connect your Google Ads account in read-only mode, and the first audit completes within minutes. No credit card. Cancel anytime.

No credit card required Read-only OAuth access Cancel anytime

Audit your healthcare clinic Google Ads in 5 minutes.

Adtunez is the automated audit tool built for the people who actually run paid acquisition in Healthcare Clinics. Sign up free, link your account, see every leak. No credit card. No agency contract. Cancel anytime.